Identity Design

Air Hogs
Air Hogs

Spinmaster Toys' first externally-produced commercial for their popular Air Hogs line used an Arizona soccer field, a bunch of local kids, and a scatterbrained teacher who really just wants to demonstrate the wonders of air-powered flight with his paper airplane. The kids have a much better method in mind, however...Air Hogs!

I wrote and storyboarded the spot, which ran in :30 and :15 versions on ABC Saturday Morning, Nickelodeon, and Cartoon Network.